The digital marketing landscape is constantly adapting, presenting both opportunities and threats. One of the most critical challenges facing advertisers today is ad fraud, a pervasive concern that can deplete advertising budgets and undermine brand reputation. To combat this growing threat, it's essential to analyze the various types of ad fraud,

Banner banners are a prevalent type of online advertising that appear on websites. They come in various dimensions, from small rectangular elements to larger, extensive banners that dominate the page. These media aim to capture users' attention and promote products, services, or brands. Traditionally, banner ads are static displays However, recent